Archive for December, 2008

Pittsburgh Internet Marketing & SEO Group

Sunday, December 28th, 2008

Who is the Pittsburgh Internet Marketing & SEO Group? We are an assembly of individuals throughout the Pittsburgh area web marketing, web analytics and web design community. We explore all aspects of online marketing from; web design, SEO, SEM to social media, emerging web marketing trends, internet tracking and measurement through ...

Analyze Your Website BEFORE You Redesign

Friday, December 12th, 2008

There is a common mistake, that I see more often then not, when it comes to website redesign. This mistake is redesigning a website without ever requesting and/or running and reviewing web analytics. Web analytics is the pulse and lifeline of a website and to make any changes to a ...

What is Memorable Relevant Advertising?

Tuesday, December 9th, 2008

Memorable Relevant Advertising is the theory of emotionally connecting marketing campaigns with the lives of the target audience or audiences. Fundamentals of Memorable Relevant Advertising Let’s break down the fundamentals of Memorable Relevant Advertising beginning with Memorable. When you make a marketing campaign memorable, it stays on the top of the ...

West Homestead Website

Thursday, December 4th, 2008

I worked with the West Homestead council to develop a website that would meet their many needs. After a few meetings with the council we decided that what was needed was a website that served a utilitarian purpose more then just a brochure site. They needed the site to work ...